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How much does the new Tesla Roadster cost?

What Tesla has and has not said about the Roadster price.

Updated Oct 17, 2026 · By the Tesla AI Video team

The new Tesla Roadster has no announced final price: Tesla's configurator lists a $50,000 Performance reservation and a $250,000 Thrust deposit, the Rocket version is invite-only, and production is planned for 2028. If you only want the ride on screen, Tesla AI Video makes a Roadster-style video from $6.99. We are not affiliated with Tesla, SpaceX or Elon Musk.

What is the Tesla Roadster price?

Tesla did not announce a final price at its October 15, 2026 unveiling at a SpaceX test site in McGregor, Texas. What exists today are reservation and deposit amounts in the configurator. Treat them as the cost of getting in line, not as a sticker price.

Tesla Roadster price in 2028: what is known

Tesla says production of the new Roadster is planned for 2028, but it has announced no final price for any version. Only the configurator's $50,000 Performance reservation and $250,000 Thrust deposit are listed, and the Rocket version is invite-only. Any "2028 price" you see online is a guess. Tesla AI Video does not know more than Tesla has said.

Which versions and deposits are listed?

VersionWhat Tesla listsFinal price
Performance$50,000 reservationNot announced
Thrust$250,000 depositNot announced
RocketInvite-onlyNot announced

Production of the Roadster is planned for 2028. A plan is not a guarantee; see the release date page for the timeline.

What is unconfirmed?

Anything beyond the table above. That includes the final price of any version, whether deposits are refundable or count toward the price, taxes and options, delivery order, and the specifications of the Rocket version, which are Tesla claims and not verified performance. Be careful with listings or videos that quote a "2028 price"; none was announced. The Roadster is also not confirmed as road legal or available for delivery.

What does a Roadster video cost instead?

A ramp-flip video made on Tesla AI Video starts from $6.99, as a one-off credit pack that never expires. The cost of one 12-second render depends on the model and resolution you pick. There is no free tier, credit packs are final, and a failed or blocked render returns its credits automatically. Your video is AI-made fan parody of the demo, not Tesla footage, and it stars your photo: a person or couple, your car or your pet. Browse the rides, learn what the trend is, or create yours.

Sources: Tesla's configurator as reported by CNBC, TechCrunch, Electrek and Fox Business; Snopes for the event videos. Tesla AI Video is not affiliated with Tesla, SpaceX or Elon Musk.

Questions

FAQ

Is the $250,000 Thrust deposit the full price?

Not as far as is confirmed. Tesla lists it as a deposit. The final price of the Thrust version has not been announced.

Can I buy the Rocket version?

Not by ordering. The configurator lists the Rocket version as invite-only. Its performance figures are Tesla claims, not verified.

Is the Roadster AI video free?

No. Tesla AI Video has no free tier. Credit packs are one-off payments from $6.99 and never expire, and a failed or blocked render returns its credits automatically.

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